Fraud Manager with Checkout Champ

Owned by Developer Support (Unlicensed)
Last updated: Nov 16, 2023 by Tyler Martorano
5 min read

When Fraud Manager is added to your account and assigned to the campaign associated with your Funnel, the Fraud Manager’s Device Data Collector pixel will be added to your Funnel checkout page the next time you save a page and publish. This pixel is used to send more data to Fraud Manager/Kount for even better screening.

Step 1 - Enable the plugin

Go to the CRM side of your account and navigate to Admin → Plugins → Fraud Services

Fraud Manager has a cost of $0.10 per screening. The screening only occurs on the initial sale for the customer. Any upsells or rebills will not be screened again since the customer already passed screening on the initial sale.

Step 2 - Add Fraud Manager to the campaign

Adding the plugin will apply Fraud Manager to all your current campaigns. If you create a campaign after adding the plugin you can navigate to CRM → Campaigns and edit the campaign your funnel is tied to and enable the “Screen with Fraud Manager?” option.

The default Fraud Manager rules will always be applied to the campaigns/funnels but you can create your own rules to apply to the campaign as well.

If you are unsure of the campaign the funnel is tied to, you can locate this inside the settings of the funnel within Checkout Champ

Step 3 - Go to Checkout Champ and edit the funnel tied to the campaign

Step 4 - Add Fraud Manager in funnel settings then publish the funnel

 

Creating Rulesets

To create Rulesets, click on the Edit button inside of the Fraud Manager plugin. From there click on the red Rulesets button

 

You will be redirected to the Fraud Manager Rulesets page, initially the page will be blank since you will not have any rulesets created yet. Click on the green plus button to create a new ruleset.

If you are just starting to use Fraud Manager it is recommended to first run your campaign with the default settings which are auto applied to your campaigns. From there you can then get an idea of which rules you might want to tighten down on. The last thing you want is to set a rule which starts to block orders which might not actually be high-risk of fraud.

From here you will be brought to the Add Fraud Manager Ruleset Screen.

  • Create a name for your new Ruleset

  • Use the Toggle Threshold to for which cases a transaction will be reviewed, declined, or ignored.

    • Review - Sends the order to Quality Assurance for manual approval or denial

    • Decline - Decline the transaction if the rule is triggered

    • Ignore - No action if rule is triggered

  • The Number Threshold will allow you to configure when transactions will be reviewed or declined based on the number thresholds established per each use case.

    • Review - Sends the order to Quality Assurance for manual approval or denial

    • Decline - Decline the transaction if the rule is triggered

  • The List Threshold will allow you to configure when transactions will be reviewed or declined based off the responses you select from the multi-select dropdown per each use case.

    • Review - Sends the order to Quality Assurance for manual approval or denial

    • Decline - Decline the transaction if the rule is triggered

 

  • Once your Ruleset is fully configured click on the Create Ruleset button to create/save your newly made ruleset.

 

Reporting

Now with Fraud Manager enabled, your Dashboard will have a new Fraud Manager button. You can click this to bring you to the reporting for Fraud Manager.

The reporting will show how many transactions were screened within your chosen date range and will break down the declines by rulesets and their rules.

 

In addition, your Transaction Details report will now have a Fraud Manager Status filter to view all Approved, Pending, and Declined Transactions.

  • If the transaction is declined, you can click the View Rules button under the transaction’s response to see which rules were triggered causing the decline


You also have the ability to pull transactions screened by Fraud Manager on our Transaction Query API by using the parameter: fraudPlugin=FRAUDMANAGER

If you are sending the amountPaid value on affiliate pixels added into the CRM, enable the option for “Fire Pixels on QA Approval” inside the affiliate profile due to screened orders going to “PENDING” status.