Affiliate Report Breakdown

Owned by Tyler Martorano
Last updated: Oct 24, 2023 by Brandon Redmond
3 min read

This report is intended for you and your affiliates to see affiliate stats. 

  • Select Reports > then click on Sales > then click on Affiliates.
  • 1779pxEnter all information to find the information into the search criteria in the Filters section.
  • Click the green Go button.

  • Start Date: The start date of the report.
  • End Date: The end date of the report.
  • Campaign: Limit by Campaign.
  • Campaign Category: Limit by Campaign Category.


Scroll down the page to see the Charts section which will provide affiliate count by date.

Further down under the Charts section is the Affiliate Performance table which contains various affiliate statistics.

Note: You may need to scroll to the right on the table to view all the stats.

  • Clicks: The amount of clicks you got from that affiliate.
  • Cpc Comm: This is the commission amount for any CPC.
  • Partials: The amount of partials that were created through the affiliate.
  • Partial %: The % of partials compared to sales from the affiliate.
  • Declines: The amount of declines from the affiliate.
  • Decline %: The % of declines compared to sales and partials from the affiliate.
  • Sales: The amount of sales from the affiliate.
  • Sales %: Sales divided by clicks.
  • Step 1 Comm: The commission paid for your step 1 product.
  • Sales Rev: The amount of revenue accumulated through the affiliate.
  • Upsells: The amount of upsells sold through the affiliate.
  • Upsell %: The % of upsells sold out of sales.
  • Upsell Rev: The dollar amount accumulated.
  • Step 2 Comm: The commission paid for your step 2 products.
  • Net: The amount of money you made through the affiliate.
  • Avg Ticket: The average total a customer spends through the affiliate.

You can export this data using the Export CSV button on the top right.

This report can be broken down to Sub Affiliate and Publisher Id by clicking on the green arrow next to the affiliate's name.


Notice

  • The Affiliate Report does not count campaigns that the affiliate is not a part of. The Order Summary Report and Order Details Report show all the orders linked to the affiliate to non-affiliate users.

  • The Affiliate Report counts only orders as sales where the product type is offer (not upsale). If an order is sent in with an upsale type campaign product as the main offer (Import Order) then the offer displays in the Order Details Report but not the Affiliate Report.

  • The Affiliate Report does not count test cards (except for clicks). The Order Details Report has an option to 'Exclude Test Cards'.

  • The Affiliate Report only shows upsells from campaign products that have 'Show to Affiliates' checked. The Order Summary Report and Order Details Report show all orders with upsale products.

  • The Affiliate Report does not count purchases that require Mastercard consent until consent is received. The Order Details Report shows all orders regardless of consent status.