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If you add the Tracking Id in the left column, you do not need to add the custom tracking code in the right column. Conversely, if you add the custom tracking code, you do not need to add the Tracking Id.
For Google Analytics Checkout Champ supports both Google Tag Manager (GTM) and G4. For both the following events are fired:
Purchase (with an option to fire after initial sale or after all upsells or after each upsell), including
order ID
total amount
currency (G4 only)
total tax
total shipping
coupon code (GTM only)
item information
Checkout Champ by default sends only transaction data to Google. If using Tag Manager (GTM) you have an option to also send enhanced conversion data. Use the 2 steps below (do this even if using only the Tracking Id entry).
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